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Adobe Announces Flash Lite 3.0

Flashicon
As we mentioned in The Morning Reboot, Adobe announced Flash Lite 3.0 earlier today at the ongoing 3GSM World Congress. Flash Lite 3.0 will feature support for the same video formats used by Adobe Flash Player, namely .flv, which is used by YouTube and MySpace. The new Flash Lite will also support streaming video from Adobe’s Flash Media Server. Flash Lite runs on almost all the major mobile OSes including Symbian and MS Mobile.

The press release is somewhat vague, but it seems to indicated that Flash Lite 3 will support the Flash 8 video codec which means content providers can deliver better quality videos and still support mobile devices.

However the real news may well turn out to be Flash Lite’s support for video streaming from Flash Media Server since many content providers prefer to deliver streaming video rather than downloadable content. On mobile devices streaming makes sense because most handhelds don’t have the memory capacity to make regular downloading and saving video files practical — at least for now.

Of course the primary question for many interested consumers is: can I watch YouTube videos on my phone?

For the time being, not with Flash Lite 3.

Phones running Flash Lite 3 won’t be able to view YouTube videos since, as I understand it, the Flash Media Server can’t reformat video to fit mobile screens. Adobe spokesman Stefan Offerman tells PC magazine, that Adobe wanted to release the client software first because of the amount of time required to develop and release new cell phones. By contrast the new server capabilities can be implemented quickly, Offerman claims.

Adobe plans to deliver Flash Lite 3 in the first half of 2007.

Interestingly, Nokia also announced some video news this morning at the 3GSM conference. According to the press release, Nokia will be delivering YouTube videos to the Nokia N series via the “Nokia Web Browser with Mini Map.” Nokia’s service will access videos via YouTube Mobile.

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