In computer science, architecture means the conceptual arrangement of a system’s components.
Taking the analogy of a physical building, if a website’s individual pages are rooms, its architecture is the hypertextual relationship between the rooms within the structure.
The document object model (DOM) is the specification for how objects on a web page are represented.
A DOM defines each object on a web page (images, text, scripts, links, etc.) and also defines what attributes are associated with these objects and how they can be manipulated.
The more modern definition of kiosk refers to public terminals that offer anything from internet access to travel information to ATM services. Electronic kiosks require a simple user interface and rugged hardware. Touchscreens enable a user to enter and display information without the need for a mouse or keyboard. Alternative input methods must be considered, however, for those who can’t use touchscreens, such as people with physical disabilities.
Akin to the notion “divide and conquer,” segmentation is marketingspeak for breaking your audience down into definable subcategories. For instance, Coca-Cola may segment its audience based on frequency (one can a month or five cans a day), location (Bangkok or Bangladesh), and many other criteria. On the web, segmentation is useful not just to marketers but to site designers as well, since the segments we track – IE vs. Mozilla, first-timer vs. repeat visitor, domestic vs. international – shape the way we develop and deploy our websites.