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Churn
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Churn refers to what happens when a user leaves a service.
Churn is the major concern of almost any e-business, if only because it's so hard to attract users in the first place. Most sites, therefore, have tried to develop "sticky" services to keep us coming back, or encourage us to give them basic pieces of information so they can keep in touch with us.
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- This page was last modified 17:29, 15 May 2008.
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