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Yahoo Courts Developers as Platform Launches

By Adam DuVander October 28, 2008 Categories: Platforms & APIs

Yahoo’s new “open strategy” platform, rich in social features, officially launched Tuesday. The individual pieces work together to let developers bring user data to their services or even bring their services directly to Yahoo users.

The Yahoo Social Platform (YSP) uses OAuth and REST to let developers access user profiles, connections, updates, contacts, and status. The data can then be used in mashups, or to create new ways for users to access their own information.

While YSP is available now, the possibly most exciting part has yet to launch. The Yahoo Application Platform (YAP) will allow developers to run their creations right on Yahoo pages. This is similar to Facebook’s application, right down to Yahoo creating its own markup and query language. However, Yahoo plans to support OpenSocial, and its use of OAuth shows it is committed to the open strategy label.

It may be easy for some to write off Yahoo, both in general and with the release of its new platform. With its mix of openness and large number of users (many of whom have never seen Facebook), it’s naive in either case to think Yahoo isn’t a major player in the future of the web. And it’s letting developers come along for the ride.

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